KEY TAKEAWAYS
  • Getting fully underwritten before you search — not just pre-approved — puts you a step above most competing buyers.
  • Escalation clauses let you automatically outbid competitors up to a set cap without leaving money on the table unnecessarily.
  • Sellers care about more than price — flexibility on closing date, fewer contingencies, and larger earnest money deposits all strengthen your position.
  • Waiving contingencies carries real risk; understand the financial consequences before removing them from your offer.
  • A local agent with a track record negotiating on the Grand Strand often has relationships with listing agents that can tip a close decision in your favor.

Last updated: August 2026

Short answer: Winning a bidding war in Myrtle Beach comes down to structuring the strongest overall offer, not just the highest price: get fully underwritten (not just pre-approved), consider an escalation clause, reduce unnecessary contingencies, increase your earnest money deposit, and stay flexible on the closing date. Sellers in multiple-offer situations weigh financing strength, risk, and timing as heavily as the dollar amount.

bidding wars in Myrtle Beach

The Myrtle Beach real estate market has become increasingly competitive. Well-priced homes — particularly under

 $400,000 in desirable communities — routinely attract multiple offers within days of listing. For buyers who have lost one or two homes to higher bidders, the experience can be demoralizing. But winning a bidding 

war is not simply about offering the most money. It is about structuring an offer that minimizes risk for the seller while making your bid the most attractive overall package. Here is how to do it.

Why Bidding Wars Happen on the Grand Strand

Myrtle Beach and the surrounding Grand Strand communities have seen sustained demand from out-of-state buyers, retirees, and remote workers since 2020 — while inventory has struggled to keep pace. The result is a market where move-in-ready homes in popular neighborhoods like Market Common, Carolina Forest, and the south end beach communities often go under contract within the first weekend on the market. Buyers who understand what sellers actually want — not just the highest number — position themselves to win without necessarily paying the most.

What Does It Mean to Be Fully Underwritten Before You Search?

Being fully underwritten means your lender has reviewed all your documents and approved you subject only to the property itself — making your financing look as strong as cash to a seller, with only the appraisal left to clear. A pre-approval letter is the minimum bar. In a competitive situation, a fully underwritten loan commitment is significantly more powerful. Some lenders offer this as a "credit approval" or "TBD approval." If you are a first-time buyer navigating this for the first time, our first-time homebuyer's guide for Myrtle Beach covers pre-approval and underwriting in more detail.

Make Your Strongest Offer First

In a multiple-offer situation, there may not be a second round. Many sellers instruct their agent to select the best offer after a 24- or 48-hour window, without countering. This means your first offer needs to be your best offer. Research the recent sales in the neighborhood — not just the list price — and determine what price you would need to pay to feel confident you won without significantly overpaying. If losing the home would genuinely disappoint you, offer accordingly.

What Is an Escalation Clause and How Does It Work?

An escalation clause automatically raises your offer above a competing bid by a set increment, up to a maximum price, so you never leave money on the table without exceeding your ceiling. For example: "I offer $350,000, escalating by $2,500 above any verified competing offer, up to a maximum of $365,000." This strategy ensures you do not leave money on the table when competing against one other buyer, while preventing you from going beyond your ceiling if multiple competing offers push the price higher. Escalation clauses are legally valid in South Carolina but must be worded carefully — your agent should draft them precisely to avoid ambiguity.

Reduce Contingencies Strategically

Every contingency in a contract represents a potential exit point for the buyer — and a risk for the seller. Sellers in multiple-offer situations often favor offers with fewer outs. Common contingencies to consider modifying include: shortening the inspection period (from 14 days to 7), removing the home sale contingency if you are not dependent on selling another property, and offering to waive the appraisal contingency gap (meaning you agree to pay a stated amount above the appraisal if it comes in short). Waiving contingencies entirely carries significant financial risk and should only be done with full understanding of the consequences. Review our post on what buyers should assess during property tours to understand what inspection findings are most likely to affect your decision.

How Much Earnest Money Should You Offer in a Bidding War?

In a competitive Myrtle Beach market, offering 3%–5% earnest money — instead of the typical 1%–2% — signals financial strength and seriousness to the seller. The deposit is not additional cost — it becomes part of your down payment at closing — but it does mean your money is at risk if you back out outside of contingency windows. Make sure your contract contingencies adequately protect the deposit before writing a large check.

Be Flexible on the Closing Date

Sellers frequently have timing needs that matter as much as price. A seller who needs 60 days to find their next home may prefer a buyer who accommodates a delayed closing over one who pushes for 30 days. Ask your agent to reach out to the listing agent and learn whether timing flexibility has any value to the seller before you submit your offer. Something as simple as offering a leaseback — letting the seller remain in the home for 30 days after closing — can be the differentiator in an otherwise even competition. Understanding the seller's full situation is the kind of insight a local agent provides. For sellers trying to understand what buyers want on the other side of the table, our guide to maximizing net profit when selling in the Grand Strand covers what motivates competing buyer offers.

Avoid the Personal Letter (In Most Cases)no personal letters

Buyer personal letters — once a popular competitive tactic — have fallen out of favor and carry legal risk. Under fair housing laws, sellers and their agents are advised not to consider personal characteristics of buyers (family status, religion, national origin, etc.), and letters often inadvertently reveal protected class information. Many listing agents now advise sellers to discard buyer letters unread. Focus instead on the financial and logistical strength of your offer, which is what professionally represented sellers evaluate.

Work with an Agent Who Knows the Local Market

In competitive markets, the relationship between buyer and listing agent can matter. An experienced local buyer's agent who has worked with the listing agent before — and who is known as professional and reliable — can convey the strength of your offer in ways that a form submission cannot. Before submitting, your agent should call the listing agent directly, confirm that multiple offers are expected, ask about the seller's priorities, and present your offer verbally alongside the written contract. This kind of advocacy makes a real difference when two offers are close.

Frequently Asked Questions

How common are bidding wars in Myrtle Beach?

Bidding wars are most common in the under-$400,000 price range and in high-demand communities like Market Common, Carolina Forest, Surfside Beach, and established North Myrtle Beach neighborhoods. Move-in-ready homes with updated kitchens, newer roofs, and low HOA fees tend to attract the most competing offers. The frequency varies by season — spring and early summer typically see the most competition as out-of-state buyers time their searches to coincide with school calendars.

Should I waive the inspection contingency to win a bidding war?

Waiving the inspection contingency entirely is a high-risk move that should be approached carefully. A better alternative is to shorten the inspection period and agree to proceed "as-is" while still conducting an inspection for informational purposes — giving you knowledge without giving the seller a contractual out if the inspection reveals issues. Fully waiving inspections on older homes or properties near the coast (where moisture, mold, and pest issues are more common) can expose you to significant undisclosed repair costs.

What is an escalation clause and is it legal in South Carolina?

An escalation clause is a contract addendum stating you will automatically increase your offer by a specified increment above any verified competing offer, up to a maximum price. It is legal in South Carolina and is commonly used in competitive markets. The clause typically requires the seller to provide proof of the competing offer for the escalation to be triggered. Your agent should draft the escalation clause carefully to ensure it is clear, enforceable, and does not inadvertently create ambiguity about the purchase price.

How much earnest money should I offer in a competitive situation?

In a standard Myrtle Beach transaction, earnest money is typically 1%–2% of the purchase price. In a competitive multiple-offer situation, offering 3%–5% signals financial strength and seriousness. The earnest money is applied toward your down payment at closing, so it is not an additional expense — but it is at risk if you back out outside of your contingency windows. Always confirm that your contract contingencies adequately protect the deposit before committing to a large amount.

Does offering more than the asking price always win a bidding war?

Not always. While price is the most important factor, sellers also weigh financing strength, contingencies, timing, and the perceived reliability of the buyer. An offer that is $5,000 above asking with a fully underwritten loan, minimal contingencies, and flexible closing timeline can beat an offer that is $10,000 higher with a standard pre-approval, multiple contingencies, and a rushed closing demand. Structure matters as much as the number at the top of the page.


Abe Safa

Abe Safa

Top Listing Agent | Century 21 Harrelson Group

Abe has lived in Myrtle Beach since 1988. He leads the Abe Safa Sales Team at Century 21 Harrelson Group, specializing in selling homes and condos across the Grand Strand. Known for aggressive marketing, sharp negotiation, and calm leadership through closing.

📞 (843) 360-2145 / 📧 asafa@c21harrelson.com / 📺 YouTube

Competing for a home on the Grand Strand? Call or text — we know how to put together offers that win.